Microsoft Announces “Xbox Everywhere,” Arrival of Exclusive Games on Playstation and Nintendo Switch
During the podcast, Phil Spencer (second from left), boss of Xbox at Microsoft, announced the arrival of “Xbox Everywhere”, exclusive games on Playstation and Nintendo Switch. A big upheaval.
Video Games – This is the kind of news that will divide gamers. Microsoft, through Phil Spencer, head of its video games division, announced during a podcast dedicated to “” The future of Xbox » And broadcast this Thursday, February 15 evening that four games, so far exclusive, will soon be available on rival consoles.
An advertisement, which you can find in full In the video below, which resonated like an earthquake in the world of video games, because the number of platforms is so small. And for good reason: dedicated consoles, the Nintendo Switch, Sony’s PlayStation 5 and Microsoft’s Xbox One, all make their exclusives their main selling point.
The Richmond firm’s announcement therefore looks like a change in strategy, even if it’s not the first time games from its studio have ventured into foreign lands.
Change strategy
In addition to Minecraft, released on every imaginable platform and whose studio, Mojang, belongs to Microsoft since 2014, other well-known licenses have already attempted the excursion: let’s mention Measles and the Blind ForestReleased on Nintendo Switch, OR Pyschonauts 2On PlayStation 4 in 2021. But beyond these still marginal examples, what has changed to lead to the multiplatform so-called “Xbox Everywhere”?
Well, this marks a real shift in advertising strategy: with its biggest licenses making profits elsewhere than its own games consoles, Microsoft is no longer looking for exclusivity as a selling point. What Phil Spencer did in his podcast, repeat over and over that “ A wider audience will now have access to Microsoft creations However, this new strategy should not discourage gamers from acquiring an Xbox in the first place.
A turning point could already be seen in 2023’s takeover of the Activision-Blizzard group, the largest takeover ever in the video game sector at $69 billion. Microsoft then acquired, among other things, the highly coveted license Call of DutyPromise not to limit it to Xbox One.
To understand the full extent of the announcement, we still need to know the names of the games that will be affected. Always very well informed The VergeThat would be a question at first Hi-Fi Rush And no paymentWhich will be followed quickly Sea of Thieves And Grounded.
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