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Over two billion people: That’s the number of current iPhone, Mac or iPad users on the planet. In Switzerland alone, half of smartphone owners own an iPhone. Suffice it to say that any change in strategy on Apple’s part has a major impact on a significant number of consumers. And these changes may come soon. Under pressure from European regulatory authorities, who are increasing the number of actions against the Apple brand and accusing it of anti-competitive practices. But also under pressure from the United States itself with Thursday’s attack by the US Justice Department. This is the most important lawsuit in the pipeline against Apple.
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