IV Vitamin Therapy Drips: Rihanna, Adele and the Kardashian Sisters Have All Their Health Benefits, But Is It a Good Trend? Experts give their opinion

Some wellness therapists claim that IV vitamin therapy boosts the body’s immune system by replenishing it with essential nutrients.

“The goal of IV treatment is to supply substances that have become deficient in the body due to certain medical conditions,” Dr. says Kiran Sethi, director of Isya Aesthetics in New Delhi, India, which offers a range of IV therapies.

Sethi adds that the therapy often benefits people who have poor dietary habits, vitamin deficiencies, travel a lot, or have significant oxidative damage due to lifestyle or environment.

She says the IV treatment is especially popular among the 30- to 49-year-old age group, both men and women.

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During the treatment, a liquid mixture of vitamins and minerals flows into the vein through a small tube, allowing the nutrients to enter the bloodstream directly.

Sethi says this allows the body’s cells to access them more easily than if they were introduced to them through eating food or taking supplements.

Delhi-based nutritionist Ikra Parveen has an IV treatment called “Magic Markle” at Sethi’s clinic.

Named after Meghan, Duchess of Sussex, the clinic’s website says it provides “energy, glow, performance, hydration, immunity and more”. It’s described as “an energizing blend of vitamins and minerals” that will “keep you ready to take on whatever the day throws at you and keep you feeling refreshed for days and weeks.”

“I have been taking this drip for a few months now and it helps me feel rejuvenated and is an instant mood booster,” says Parveen.

Traditionally, people who cannot eat enough food due to illness, or who have intestinal or other problems that interfere with nutrient absorption, have benefited from IV therapy.

The infusion usually takes 20 minutes to an hour and is performed under the supervision of a licensed medical professional. In India, the cost of infusion varies from US$100 to US$300.

However, experts recommend that consumers consult medical practitioners before undergoing treatment to offset potential risks.

“Those who are given these drops should be aware of any possible allergies, and make sure doctors are prepared to deal with an emergency if it causes a severe reaction,” says a consultant at Skin Decor, a wellness clinic in New Delhi that offers IV drip bars. doing. .

Inserting a catheter for an IV line also carries a risk of infection.

Although they are in vogue, IV vitamin drips are not a new phenomenon. They were first developed and administered in the 1960s by Dr. John Myers of Johns Hopkins Hospital in Baltimore, Maryland, US. His invention – the “Myers Cocktail” – was a combination of B12, B complex vitamins, vitamin C, calcium and magnesium.

Myers claimed that this combination helps regulate nerve and muscle function, boosts metabolism, prevents cell damage and deterioration, and boosts immunity.

Despite the growing popularity of nutritional IV drips, health professionals fear that the uncontrolled growth of drip bars and their easy accessibility, as well as the lack of regulation in the nascent industry, may do more harm than good.

A 2021 report in the journal Nutrition Today titled “Consumer Intravenous Vitamin Therapy: Wellness Boost or Toxicity Threat?” Concludes: “There is insufficient evidence to suggest that IV vitamin therapy is more effective than eating food or taking dietary supplements to reduce the risks of vitamin and mineral deficiencies or to support immune health.”

He suggests: “IV vitamin therapy sold in the retail space is an expensive and overused alternative to oral intake of nutrients and fluids. Frequent use of IV vitamin therapy may increase the risk of serious nutrient imbalances, negative drug interactions, and/or infections.

“Further investigation of the risks and benefits of routine IV vitamin therapy for people outside of hospital and clinic settings or for ‘health’ is needed.”

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Dr. General Practitioner in New Delhi. Gitanjali Kochhar agrees and says that if you have a balanced diet, “there’s really no need for artificial aids like IV drips”.

“Many people who are starting such businesses may not be qualified and qualified to operate this service, which may do more harm than good,” she says.