Categories: Business

In Mondeville 2, a major brand will close its store

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in Shopping mall Mondeville 2, near Caen (Calvados), ThePimkey sign It announced its intention in January 2024 Close its Mondeville store.

The Mondeville 2 store is one of 36 new Pimki stores due to close in 2024.

It is one of the brand’s 36 new stores slated to close their doors in 2024, in addition to the 63 already announced in 2023.Hérouville Saint-Clair.

The management team of Pimkey Group gave this news after the social and economic committee meeting on January 18, 2024. “Pimki is busy with it Change plan Aiming to sustain its activity and return to growth.”

In recent months, the economic context, declining footfall at points of sale and inflation have had a significant impact on sales and financial results. This has forced the management to consider accelerating the implementation of its savings plan.

Pimki

Mondeville has “no closing date” for the moment.

The Pimki Store in Mondeville 2 It is one of 36 new sites expected to close in 2024. “Until today, There is no deadline Not known,” mentions the Pimki group for Liberte Cane.

The Pimkie brand has announced its intention to close its store located in the Mondeville 2 shopping center near Caen in 2024. ©Gregory Maukorps

How did Pimkey choose which stores to close? “The Criteria that are prevalent at select stores as follows,” the brand clarifies:

  • l’arrangement With brand positioning,
  • there profitability or profitability potential,
  • there Catchment area and its probability
  • there Concentration of selling points in the same urban area considering the carry-over effect.

“The structural crisis our sector is going through requires us to be creative,” Elodie Chelle, Pimky’s deputy general director, explained in a press release. “We work every day towards our transformation plan Rediscover the Pimki experience And working on desirability among our 18-25 year old target.” a A new concept Should see the light of day “in the coming weeks”.

What future for Mondeville 2 employees?

In the Pimki store Mondeville 2Employees did not want to express themselves on the subject.

Videos: Currently on Actu

What will be their future? a negotiation process, committed to a maximum of four months, has just been launched with union partners. “As part of the negotiations, Accompanying steps Employees will be offered to help build their projects,” Pimkey replies.

There will be special support for both employees who remain and those who leave within the framework of internal reclassification.

Pimki

The closures will include 36 new Pimki stores in 2024 197 positions away in FranceThus 42 posts (out of 143) in Head Office.

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