Find a list of seven new businesses that will be set up at Polygon in Montpellier in the coming weeks

Seven new businesses, no less. This will especially happen in spaces occupied by pop-up shops in recent months. You will find ready-to-wear, technology, catering, jewelry and cosmetics: the range is ideal. In the coming weeks and months, the shopping center will include: Rosin Club, Easy Cash, Kiko, Pandora, a surprise guest and two restaurant concepts: Mammitta and Nail & Sia (read below).

And then seven. As for timing, if Rosin Club is announced within a month, for others, you still have to wait until the second quarter. Basically, from April to June. In short, from Minelli to Camaiu or San Marina, which have been liquidated in recent years, enough to make Polygon’s management happy after such difficulties by major brands. In this wave of establishment of businesses, four are independent.

“We are not the seventh city in France in terms of priority for big brands”

“Of the 100 stores at Polygon, we have 28 independent, franchised or not,” emphasizes Aurelie Garnier. “They are local, we want to help them.” Even a desire to compensate for the city’s certain lack of attractiveness? “Maybe. When we approach a big brand, Montpellier is not always a priority, a lack of attraction. We are probably the seventh city in France in terms of the number of inhabitants but we are not the seventh city in terms of priority. These brands. We are Lyon, Marseille, Bordeaux. Then comes … they’re waiting to see what the city center will become. When we sign a ten-year lease, they want to make sure they’re committed. It’s up to us to show that our attraction.”

“In store, second hand, internet… it’s up to us to increase the speed”

The shopping center market is evolving. Among the announced features, we will find a place with the rosin club, but also with the second hand. “It’s important,” the director continues. By 2030, there will be new turning points in tomorrow’s markets, new consumption habits. We don’t consume today the way we used to ten years ago or before covid. People do not necessarily consume. Less but they try to consume better with less impulse buying. They want something durable. There are purchases in stores, second hand, internet… to offer us all distribution channels, to stay up to date. We have to be experienced. ” And so try experiments. Commercial. But only. Le Poygon wants to be more innovative than ever, especially during the holidays. Those who have been here since February. Customers with loyalty cards will be offered… abseiling, on three levels: below the glass ceiling Up to the floor. Experimental, we tell you!