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Bruno Le Maire lets AI makeover into a young man from the 80s to brag about the importance of the sector

The economy minister, who posted the photo on LinkedIn, sees artificial intelligence as a “technological revolution”, and an area in which France “must remain a leading nation in Europe”.

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An image posted by Economy Minister Bruno Le Maire on LinkedIn on January 10, 2024, which he claims was created by artificial intelligence.  (Bruno Le Maire/LinkedIn)

“It’s amazing what we can do with artificial intelligence, isn’t it?” Everyone will judge the example given, but for Bruno Le Maire, there is no doubt. The Minister of Economy, Finance and Industrial and Digital Sovereignty published on LinkedIn on Saturday, February 10, an image of himself, which he generated through artificial intelligence. A way for him to emphasize the economic importance of the sector.

Bercy tenant published an image in the morning in a leather jacket and a straight cut of the 80s. An artificial “photo” generated by a generative AI program like Midjourney, capable of generating montages or complex original images without requiring special technical knowledge.

Global AI Summit in France in 2024

For Bruno Le Maire, this is the image “proof” No “Technical, Industrial, Cultural, Political, Cultural and Social Revolution” He believes in what generative AI technologies represent. A sector in which “France is and must remain the first nation in Europe”The minister insists, who recalls that the country will welcome in 2024 “Global Summit for Artificial Intelligence”.

The publication provoked happy reactions, but also a certain number of ironic, negative responses. “You had 10,000 other ways to show AI’s interest in economy and business (…), but all you got to show was your photo designed by AI, the most useless, egotistical and energy-consuming app. “Notes a comment on LinkedIn.

Even the current development of generative AI technology is not unanimous, with calls for more regulation to limit misuse. EU member states have agreed on the AI ​​Act, a text to govern the development of these tools and which should be adopted soon.



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