Success Sonic the Hedgehog the film led to Sega wanting to explore other ways to bring its most popular intellectual property to consumers. Of course, films are still in the plans. Beyond the big screen, the company is exploring different ways to breathe new life into its classic characters, whether through mobile game adaptations or collaborations within existing games.
As reported by CNBC, Sega COO Shuji Utsumi stated that “Sonic is reborn” after the success of the film was recognized. Additionally, Utsumi suggested that the team might consider bringing in Sonic To Roblox stating, “Like I said, we’re trying to be in a lot of different categories, different areas, like Roblox, movies. “Soon all those IP addresses may end up somewhere other than games.”
However, the study of new adaptations is not limited to Sonic either, and Utsumi raised the possibility Yakuza adaptation in one format or another, along with mention Human franchises and how both can be adapted into films or Roblox experience. Additionally, Utsumi made it clear that, “We have other major IPs, and we are thinking about reviving other classic IPs.”
When it comes to mobile games and their adaptations, Sega recently acquired Rovio, the studio behind angry Birds a mobile game that could be a gateway to more Sega IPs coming to mobile platforms. We’ve already seen quite a few Sega games on mobile devices, such as Sonic Forces – Running Battle And Sonic the Hedgehog Classic. Building on this, Utsumi mentioned plans to bring more classic Sega IPs to mobile devices in the future.
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